Continue reading FINANCIAL SIMULATOR, THE ANATOMY OF PROOF OF CONCEPT
Category: FINTECH
THE ALCHEMY OF DESIGNING SUCCESSFUL EXPERIENCES
When it comes to the alchemy of designing successful experiences, there are three key ingredients that come into play to unlock value for both customers and businesses. We need to know what they are and how they can be combined. Service Design, System Design and Business Design are the bedrock of any successful product experience. If you master these key ingredients, you will also master the design thinking practice.
Continue reading THE ALCHEMY OF DESIGNING SUCCESSFUL EXPERIENCES
HOW DO FINTECH PRODUCTS, SUCH AS MORTGAGES, FIT THE ONLINE MARKET RULES?
88% of loan officers said that referrals from current clients are one of their most successful marketing tactics for the financial products as the mortgages
Fintech products are very far from being up-to-date with the online marketing strategies. Compared to other sectors, there’s a lot of room for improvements and developments regarding the way how the products (eg the mortgages) are promoted and sold by the financial players
The full article is available here: https://www.outboundengine.com/blog/2017-mortgage-marketing-benchmarks-report-new-report/
HOW CAN DESIGN PATTERNS BOOST FINANCIAL INCLUSION?
How can design patterns improve financial inclusion in a digital experience? In the next paragraphs, I’ll share my perspective on the value of curating the interaction pattern used for the onboarding process. I will pinpoint the potential pitfalls of misunderstanding this concept and highlight how design patterns can unlock business value.
Continue reading HOW CAN DESIGN PATTERNS BOOST FINANCIAL INCLUSION?HOW CAN DESIGN HELP FINANCIAL INCLUSION TO GROW?
Financial inclusion is a key enabler to reducing poverty and boosting prosperity.
Financial inclusion means that individuals and businesses have access to useful and affordable financial products and services that meet their needs – transactions, payments, savings, credit and insurance – delivered in a responsible and sustainable way.
Digital financial technology, or “fintech,” and particularly the global spread of mobile phones, has facilitated expanding access to financial services to hard-to-reach populations and small businesses at low cost and risk
Source: http://www.worldbank.org/en/topic/financialinclusion/overview