UX is not the most important part of a product
When designing, think about what the person is trying to accomplish. Don’t let the design get in the way.
- what you are doing is part of a large system
- put your focus on the results, on what the user wants to achieve
- if the experience you’ve designed is not perfect, well, who cares! The result matters! The user who can accomplish the task matters!
Don Norman‘s video is here: https://www.youtube.com/watch?v=RlQEoJaLQRA
