product Archives | DOPAMINO

THE DESIGN PORTFOLIO

The concept of a design portfolio dates back to when designers were called “graphic designers”, and their artefacts had a longer life span. Nowadays, designers involved in delivering digital experiences know that their work will last in the blink of an eye.

My approach to not creating and curating a design portfolio started many years ago. I decided to avoid this task because it offers a low return on investment.

In this post, I’ll share my thoughts on why design portfolios aren’t that helpful in showing recruiters and managers how real design talent can unlock business value.

THE FIRST THREE MONTHS AS GLOBAL HEAD OF EXPERIENCE DESIGN

February 1st marked my first three months as the Head of Experience Design at Vorwerk International. I am thrilled and honoured to have been allowed to lead this fantastic team. At the same time, there were many challenges, successes, and lessons learned along the journey.

WHAT I’VE LEARNED IN THREE MONTHS AT VORWERK INTERNATIONAL

1st of March marks my first three months as a Senior Manager User Experience at Vorwerk International. I jumped into this new role for the company that has been delivering top-notch devices for over 130 years and, in the last 60 years, the best-in-class kitchen robots and vacuum cleaners. In 3 months, I have started to figure out how to deliver successful experiences related to two of the critical tasks for many of us: feeding our loved ones with delicious and healthy food and making the environment where we live healthy and clean.

LEAVING AVALOQ

After three years, I decided to leave Avaloq. The most important lesson I learnt from this experience is that if you want to build trust among your co-workers and managers, you should start by demystifying the design process.

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CIAO AVALOQ

Dopo tre anni ho deciso di lasciare Avaloq. La cosa più importante che ho imparato da questa esperienza e’ che, come progettista, se vuoi costruire un rapporto di fiducia con i tuoi colleghi e con i tuoi manager devi demistificare il processo di progettazione.

Continue reading CIAO AVALOQ